Not all toiletry bags are created equal. After testing countless “almost perfect” options, I created the SPFDD Rule — a five-point checklist to help you find the best toiletry bag for your next trip. From size and portability to design and durability, here’s how to choose a toiletry bag that’s stylish, functional, and moves with you.

What do missed weddings, hostel bathrooms, and airline napkins have in common? They all helped inspire the origin of OOOasis—born from a whirlwind solo trip, capturing ideas while in the air, and the realization that perfection is overrated. It started as an idea on a napkin and became a travel brand that celebrates curiosity, imperfection, and the joy of making the journey your own.